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Anti-ageing / Acne/oily/enlarged pores / Skin care Routines / Skincare Tips / Pigmentation
Why your skin needs a serum ?
WHAT DOES A FACE SERUM DO FOR YOUR FACE?
WHY YOUR SKIN NEEDS A FACE SERUM?
Serums are the real powerhouses of our skincare regimes because they are packed with high concentrations of active ingredients that target specific skin concerns including hydration, anti-ageing, reducing blemishes and brightening.
The concept of a serum is that larger amounts of active molecules will potentially penetrate the skin’s surface for optimum effectiveness. Also, due to the higher concentration, it typically takes a shorter amount of time to see visible results.
When to apply?
Generally, a serum should be used all over the face and neck areas twice daily; once in the morning and then again in the evening.
Oil-based serums should be applied first, then water-based serums, and finally milky-looking serums. Serums should always be applied before moisturisers, sunscreens and any make-up.
How to apply?
Pat the serum gently into the skin and wait for approximately 20 seconds to make sure the serum has been fully absorbed before applying another layer.
Which serum is for you?
THE GOAL: BRIGHTER SKIN
Vitamin C Serum
This antioxidant powerhouse evens out skin tone and returns the glow back to your skin. It also helps protect your skin from the free radicals that you're exposed to on a daily basis.
THE GOAL: FIGHT ALL SIGNS OF AGEING
Retinol Serum
Retinol encourages skin renewal and collagen production to fight lines, wrinkles and improve skin tone.
THE GOAL: HYDRATION
HA (Hyaluronic Acid) Serum
Helps to infuse skin with extra moisture to supplement your nightly moisturiser, making it appear smoother, healthier and fresher.
THE GOAL: FIRMER, YOUTHFUL SKIN
Peptides
These amino acids stimulate collagen and elastin to plump and smooth the skin.
THE GOAL: BLEMISH FREE
Salicylic acid
Exfoliates the skin, removes dead skin cells, unclogs and tightens pores helping to keep blemishes at bay.
THE GOAL: BOOST SKIN LUMINOSITY
Glycolic acid
Targets skin dullness by removing dead skin cells, revealing a glowing and radiant complexion.
THE GOAL: TREATING & PREVENTING DARK SPOTS
Kojic acid
Works by inhibiting pigment production, helping to fade dark spots and discolouration.
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